Poor proofreading. 9-5

The most enticing HomePod alternative on the market is the…

Readers are either unable to pick this missing entry or it is assumed that SONOS is automatically the most enticing HomePod alternative.

Actually, at first glance, one might be forgiven for thinking there is no alternative to the Apple HomePod. Hence why the subject is conspicuously missing.

Technology has enhanced our abilities and changed the criteria for proofreading and copy editing. In the process, it has also caused the functions to overlap in some way.

Proofreaders are accountable for finding errors throughout the typesetting or formatting of a document that’s pretty clear. And what else is pretty clear is that this is not always being done. On draft information, copy editors work on the flip side, check word use, correct grammar, and ensure that the record follows the rules of English. The copy editor checks the document for a feel and look. Often this is done, but not correctly.

It is important to understand that proofreading and copy editing are performed at varying levels. Proofreading means checking and reading of proofs against the original. Today, the term is used to mean the checking of any text and often confused with copywriting. Proofreaders identify errors for correction and check copy word for word from a marked-up draft.

Fundamental to this whole thing is that proofreaders check for errors, repetition of words, and missing clauses!

With more and more of the world turning to English as the Lingua Franca, we have to learn to speak proper, it’s almost our duty as native English speakers. Proofreading is one of the keys to this.