If you were to run a search for web entries related to the Parker Pen Company, you would come across a multitude of eBay listings for the pen company’s products. Many entries are informal and fraught with spelling/grammar errors. But …
Take a look at the description found in the image of this Armani Exchange brand definition… we do not have a spelling error but rather a grammatical error. On a supposedly copywriter-approved, proof-read official piece of brand communication? Seriously?
Here’s an example found in an authentic and charming Italian pizzeria in Port Elizabeth, South Africa. You can read my review on this page: Trip Advisor listing Menus at restaurants are typically compiled by graphic designers and marketing people paid …
spelling errors on facebook when talking about the Johannesburg City airport